// git diffApples to apples — at the same price

Ticaga vs the competition.

Self-hosted or cloud, per-seat or flat fee — the differences are in the details. What's included, how it feels to use, and how the licence holds up after year three.

Disclosure: Every product listed here is a legitimate choice. We made different trade-offs; this page is the honest version.

Feature Ticaga SupportPal Zendesk (cloud) Help Scout
Per-seat licensing No — unlimited employees No — unlimited employees Yes — from $55/agent/mo Yes — from $25/user/mo
Self-host on your server Yes Yes No — cloud only No — cloud only
Live chat Paid extension — full real-time No — Help Widget only Add-on Included — Beacon
Public roadmap module Paid extension — votes, statuses, RSS No No No
Lifetime / Perpetual licence Yes — £2,000 once No — annual only No No
SLA engine (business hours) Yes — dept + priority matching Yes Yes — higher tiers Basic
Knowledge Base Included — core Included Add-on / extra Included — Docs
Email-to-ticket & routing Strong — IMAP + departments Very strong Excellent Excellent
Automation Rules Yes — dedicated extension Yes — macros + escalations Excellent — advanced workflows Good
Custom Fields Yes — dedicated extension
Text, dropdowns, dates, checkboxes, encrypted fields, visibility controls
Yes — built-in Excellent — very mature Good
AI Features Yes — AI extension Yes — AI Assistant plugin Excellent — AI Agents, Copilot Strong — AI Answers, Drafts
Webhooks Yes — extension / core events Yes — macros & hooks Excellent Good
Appointments / Scheduling Yes — Account Manager Appointments extension Limited — integrations Available via apps Limited — integrations
GDPR / Privacy tools Yes — signed bundles + toolkit Yes Yes Yes
Reporting & Analytics Good Strong Excellent Good
Mobile / Responsive experience Modern responsive UI Good Excellent Excellent
Source code access Open core — licensing and paid extensions encoded Fully encoded Closed Closed
3-year total cost (10 agents) £295 once + £0 ongoing ~£1,440+ annual ~$19,800+ ~$9,000+

¹ Pricing as of June 2026 from public sources. Three-year totals assume 10 agents and use public starting prices where vendors publish them. Always double-check current pricing on the source vendor's site.

// THE HONEST DIFFS

Where we differ.

Pricing pages don't capture everything. Here's where Ticaga stands out.

// CHOOSE TICAGA IF
  • +You want a public roadmap that doesn't live on Trello
  • +You want a one-time fee with lifetime updates
  • +You're migrating from Zendesk and want it done in a weekend
  • +You want self-hosted without per-seat pricing
// SWITCH?

Migrate in a weekend.

Ticaga imports from SupportPal, Zendesk, Kayako, Help Scout and Freshdesk. CSV fallback for everyone else. Premium support tier includes white-glove migration.